If you have an eCommerce business, your main concern is attracting customers. You need to work hard on your website so that it is easy to shop for products. Plus, you have to ensure that you are showing up on Google. We are not talking about appearing on the third or fourth page. We mean showing up in the top five results on the first page of the search engine.
This is not an easy job. While you might have a great website, you may be struggling to optimise it for Google. It can be difficult to do this, and it takes time. If you are using Shopify for your eCommerce business, be aware that there are SEO services out there that can help you. Let’s take a look at five things you can expect when you use Shopify SEO services.
A Thorough SEO Audit
The first thing that is going to happen with Shopify SEO services is a thorough audit. This is going to involve an experienced team taking a closer look at your website and seeing what is going on. For example, the team will analyse your content, as well as your backlink profile. The aim is to see what your website is doing well, as well as the areas that need improvement.
Therefore, allow the team time to investigate your website and see where you are on Google. They are likely to point out things like 404 errors, duplicated content and other issues that are affecting your ranking. Your Shopify website has to be thoroughly analysed so that it can be improved. So, be prepared for some feedback on what is going on with your site and the problems the team have identified.
Customised SEO Strategy
Of course, the purpose of an SEO audit is to identify any problems with your website. Then, the team is going to be in a better position to tell you what you can do to change things around. Indeed, they are going to create your own customised SEO strategy. This is a strategy that is dedicated to boosting your search engine ranking.
The good thing about using Shopify SEO services is that you have an experienced team on your side. They have worked with similar businesses before and know exactly what Google wants. What’s more, they have all of the right tools and software required in order to carry out the strategy successfully.
A Boost to Organic Traffic
It can be difficult to attract customers to your website. This is particularly true if you are a new business or you have a lot of competition. You can find it hard to break onto the first page of Google and really get noticed by the right people.
But this is where Shopify SEO services come in. The whole purpose of the SEO strategy is to get more organic traffic to your site. When you appear on the first page of Google, people are more likely to trust your website and see what you have to offer. Most users are not scrolling past the first page. So, using these services means that you will enjoy a boost in organic traffic since your ranking is improving.
Progress in Increasing Sales
Every eCommerce business wants to improve its sales. This is a year-on-year goal as you want to grow and have a sustainable and profitable business. Of course, the best way to do this is by attracting new customers to your website. You want to offer them the products they are looking for and entice them to buy. The best way to get your business out there is to appear on the first page of Google.
Well, this is exactly what you can achieve with Shopify SEO services. The team is going to work hard to optimise your site and ensure that the right people can find you. After a few months of hard work, you are going to see progress in your sales. After all, the more people that visit your website, the more likely you are to get more sales.
Monthly Progress Reports
When you are paying for a service, you want to ensure you are getting your money’s worth. After all, you are trusting a team to help your business. Well, something you can expect with any good Shopify SEO service is monthly progress reports. These are going to detail exactly what the team has been doing and has been able to achieve that month. This allows you to see what is going on.
Make sure that you take the time to read the monthly progress reports. You want to be happy with the direction your business is moving in. Indeed, you want to know that your investment is paying off. Make sure you check out ClickSlice to learn more about the Shopify SEO Services we provide.